Overcoming Ageism in the Freelance Workforce

Is Experience Being Overlooked in Freelance Hiring?
Download our 2025 survey report on ageism in the freelance workforce—and explore the real impact of age bias on experienced professionals in PR, comms and strategy.

Download The Work Crowd's Latest Survey Results

Age bias is still very much present in today's freelance economy and often goes unspoken. At The Work Crowd, we wanted to understand the real impact of ageism on freelance professionals and hiring decisions across our network. That's why we surveyed over 450 freelancers and clients working in communications, marketing, public affairs and digital to explore how age is perceived, where bias shows up and what needs to change.

Now we're sharing the findings in our latest report:
Overcoming Ageism in the Freelance Workforce: 2025 Survey Results

What's in the Report

This report offers a data-driven look at how ageism affects freelance and interim professionals, with perspectives from both freelancers and clients. Inside, you'll find:

  • Real experiences from freelancers across age groups and sectors
  • Insights into the specific challenges faced by different ages
  • Gendered dimensions of ageism, especially in PR and marketing
  • What clients value in older professionals and where assumptions still persist
  • Practical steps for more inclusive freelance hiring

Rethinking How We Value Experience in Freelance Work

Too many experienced professionals are being overlooked despite offering deep expertise, strategic insight and proven delivery. If your business values results, it's time to move beyond outdated assumptions.

This report shines a light on what freelancers are really experiencing and offers insight into how organisations can become more inclusive, transparent and age-aware in their hiring decisions.

The Work Crowd Supports Talent at Every Age

We believe freelance work should be open to everyone regardless of age, background or career stage. We connect businesses with trusted professionals who are selected for their skills and impact, not based on bias.

This report shines a light on what freelancers are really experiencing and offers insight into how organisations can become more inclusive, transparent and age-aware in their hiring decisions.

About The Work Crowd

At The Work Crowd, we help businesses find flexible freelance and interim professionals across communications, marketing, digital, public affairs and sustainability. If you're planning to step away or supporting someone who is, we can connect you with experienced talent who can keep delivery running smoothly, without skipping a beat.

Our vetted network of experts is ready to step in and support your team during periods of leave, transformation or high workload.

Get Your Copy Now